Where are your guests?

Where are your guests?

I don’t mean where geographically or even metaphorically. But where are your guests on the customer journey? The what? The customer journey is a marketing term given to the process of turning potential guests into actual guests.  It’s about bringing new...
I Haven’t Got Enough Time

I Haven’t Got Enough Time

“I haven’t got enough time” How often do we all say that? For me when it came to running my business last month, I said it more times than I dare to think about.  Last month, I had far from a “normal” time.  I had the builders in the...
Using  Video To Engage – Literally!

Using Video To Engage – Literally!

What will help your holiday home stand out, show off its uniqueness and ultimately get you more bookings? A promotional video for your holiday home – that’s what! Here’s a guest blog from Jamie, a freelance filmmaker and owner of Copperwheat Films to...
5 Top Tips To Getting Awesome Online Reviews

5 Top Tips To Getting Awesome Online Reviews

Receiving positive reviews and feedback of any kind is super important to your holiday rental business. This could be in the form of handwritten comments in a visitors book at your cottage, spoken to you face to face, sent in an email or a review left online. Positive...
What Do Your Guests Really Think Of You?

What Do Your Guests Really Think Of You?

How do you know if you don’t ask? In my experience on recent self-catering holidays in the UK, France and Italy, owners usually don’t bother to do this. Talk about missing a trick. Why wouldn’t you want to know your guest’s opinion.  What...
How To Be As A Holiday Home Owner

How To Be As A Holiday Home Owner

How you are, how you behave, think and act, impacts on your holiday rental business.  Because as an independent owner you are your business! Here are my top five ways to be when you’re wearing your holiday home owners hat: Be you From the content of your blogs,...
5 Ways To Enhance The Guest Owner Relationship

5 Ways To Enhance The Guest Owner Relationship

The oh-so-important holiday let guest owner relationship It’s something that as independent owners we have the opportunity to do well in our holiday rental business. Like all relationships it needs time and attention to build and nurture to bring results....
10 Instagram Facts You Need To Know

10 Instagram Facts You Need To Know

Instagram For Holiday Home Owners If you’re new or you’re thinking about starting to use Instagram to market your holiday home, I recommend you read these quick facts first. They’ll help you to use this platform more effectively;  I guarantee it....
I could get more holiday home bookings but …

I could get more holiday home bookings but …

… there are certain things I won’t compromise on: the price the control of my business my terms and conditions Three guiding principles, that sometimes I do wobble on (I’m only human) but always come back to. They’ve served me well so far in my...
Time To Walk The Holiday Home Talk

Time To Walk The Holiday Home Talk

What holiday home talk? If you followed my Stir Up Your Social Media week, last week on Facebook then you’ll know the talk I mean.  Each day I posted tips, challenges and advice on getting social media working for you. This coming month, I am walking the talk....
Why pay for something when you can do it yourself?

Why pay for something when you can do it yourself?

Doing anything yourself involves your time.  You need to value your time. It’s a resource as we know only too well, is not infinite. In all aspects of running your holiday home business, you have a decision to make, about the value you put on your time. And how...
Why You Need To Declutter Your Holiday Home

Why You Need To Declutter Your Holiday Home

Because you don’t want to lose bookings as a result do you? When I say the word clutter, what do you think of? The stuff you’ve shoved into your spare room, your over-flowing wardrobe or that shelf that you keep adding family photos to? All of which need a...